Shenzhen Prechem New Materials Co., Ltd.
PREC Showcases at CHINACOAT 2025, Charting a New Green Blueprint for the Coatings Industry
Shanghai, China, November 25-27, 2025
The three-day CHINACOAT 2025 concluded successfully on November 27, 2025, at the Shanghai New International Expo Centre. Under the theme “Pioneering Chemistry, Green Innovation,” PREC (Booth: W3.E35a) showcased its core products, which include functional solvents and specialty monomers, as well as highlight application solutions like automotive paints. The exhibition effectively demonstrated PREC’s technical strengths, commitment to sustainable development, and future strategic plans in the field of coating chemicals. It attracted numerous industry clients, technical experts, and partners for in-depth discussions and exchanges.
Product Focus and Strategic Planning
PREC’s booth showcased a striking and elegant red as its primary color, conveying an image of depth and reliability. Inside, dynamic product display screens, a unique sample experience area, and a green wall were thoughtfully designed to vividly present the company’s core product offerings and eco-friendly application scenarios. The featured functional solvents (EEP, MMP, MAK) and specialty monomers (AAEM, APE, TMPDE, EA, MA) attracted significant interest. Among these, EEP (Ethyl 3-Ethoxypropionate) stood out due to its exceptional performance in automotive coatings. This product offers high solvency, low volatility, and excellent solvent release, greatly enhancing both the surface finish and application performance of automotive coatings. As a result, it helps customers improve their formulations for more efficient, environmentally friendly coating processes.
Additionally, PREC publicly unveiled its 3-5 year product strategy for the first time, focusing on propionate and its derivatives. The plan clearly outlines efforts to expand the propionate product line, concentrating on research and development for applications in high-end sectors, such as new-energy vehicle coatings and industrial protective coatings. Through collaborative innovation across the industry chain, PREC aims to propel the coatings industry toward higher performance and lower VOC emissions.
Green and Sustainable Development
PREC consistently incorporates environmental protection concepts throughout the entire product lifecycle. During the exhibition, the company showcased several internationally recognized certifications, including the Ecovadis Silver Medal, product green carbon footprint certification, and a compliance management system that meets global regulations such as EU REACH, UK REACH, South Korea K-REACH, and Turkey KKDIK. Additionally, certifications in ISO 9001:2015 (Quality Management), ISO 14001:2015 (Environmental Management), and ISO 45001:2018 (Occupational Health and Safety) underscore its strong commitment to establishing a sustainable supply chain.
Technical Strength and Corporate Honors
As a technology-driven enterprise, PREC further consolidated its leading position in its niche segment by being honored as a national-level “Little Giant” enterprise in October 2025. Since becoming a National High-Tech Enterprise in 2016, the company has continuously invested in R&D, establishing an integrated technology platform that covers molecular structure innovation and the development of downstream application scenarios. This dedication focuses on providing customers with high-performance products and customized solutions.
Successful Technical Seminar
On November 25th, from 11:50 AM to 12:30 PM, PREC successfully co-hosted a technical seminar titled “PREC’s Functional Solvents: Effectively Improving Surface Finish and Application Performance for Coatings and Inks” with the exhibition organizer in Meeting Room M22, Hall E3. The session featured active interaction and received an enthusiastic response from attendees. PREC’s technical team presented the latest advancements in how functional solvents can help reduce VOC emissions and improve coating efficiency, supporting the industry’s carbon reduction goals. Attendees widely acknowledged that the seminar content was both forward-looking and practical, providing valuable insights for technological upgrades within the industry.
Persistent Commitment to Mission
Upholding its core value of “You Are Why We Strive,” PREC remains customer-need-oriented. Through continuous technological innovation and strict quality management, the company strives to help partners achieve long-term value. This exhibition was not merely a display of products and technologies but also a conveyance of corporate responsibility and dedication.
Conclusion
The show enabled PREC to strengthen its deep connections with global customers further. The company has defined a high-end, green development path centered on its proprietary series, with the new Anhui Huaibei factory, expected to be operational in 2026, serving as a strong foundation for implementing this strategy. Moving forward, PREC will continue to focus on technological innovation and sustainable development, injecting new momentum into the coatings industry and collaborating with partners to build a cleaner, more efficient future for the sector.
